I wanted to comment on the "rock bottom" thought, because I feel like it sometimes creates a misconception, despite being true from a psychological understanding of addiction. The truth is that, humans resist change. That goes double for changing one's own behavior, and quadruple for changing a behavior that is addictive, because that is a vicious spiral feeding upon itself. The truth in the idea of we have to hit "rock bottom" before we can recover is true in the sense that in general, humans resist change until the pain of continuing the status quo exceeds the significant perceived pain of adopting better strategies.
However, I would argue that "rock bottom," is often misconstrued as suggesting that alcoholics/addicts must encounter serious losses of health, legal freedom, finances, and/or relationships before they can get better. I have seen this used in direct conversations with others of my kind who resist the idea that they are one of us on the grounds that they are not waking up face-down in a gutter, so how could they possibly be one of them. Heck, I used this notion myself, until I realized that I was headed in that direction even if that's not where I am now.
Similarly, addicts get painted with a broad brush as inherently criminal, violent, and hopeless, which leads to cruel policy positions that do nothing to help and only punish someone for having a problem, thereby stigmatizing the condition and further inhibiting people from getting help when they would otherwise want it, but wish to avoid legal exposure.
I have heard a story (probably not strictly factual) about an early member of a 12 step group who had achieved long term sobriety, but would not help someone else if they still had a watch, because that would mean they hadn't lost everything. The reasoning goes that if you haven't been brought to absolute ruin by the disease, then you would not yet be willing to put forth a 100% effort into your recovery. I stand as a counterexample, and the fun thing about absolutist claims is that a single counterexample disproves it.
In reality, "rock bottom" is wherever you stop digging! There is a saying, I think from Rumi, that goes along the line of, "When you find out you are traveling in the wrong direction, turn around!" Easier said than done, but makes perfect sense from a strictly logical perspective. Another saying in the recovery community, by which I mean all methodologies, including professional treatment and peer support of any variety, is that addiction is like an elevator that only goes down, but you can get off at any floor.
Side comment: In certain 12 step meetings I have heard a different elevator metaphor that says since the elevator only goes down, to get back up you must take the (presumably 12) steps!
Not only is this untrue from direct observation, but the founder of AA actually said that the steps "are suggestions only," and elsewhere mentions that AA does not have a monopoly on recovery methods. So, I would reinterpret that as saying you need to take some action, of course, but there are many paths to the same mountaintop.
I hope that this doesn't come off as castigating, because I mean it in the opposite sense. I know I wrote a ton of off-topic blah-blah-blah, and that is because it's a bit of a raw nerve for me and I want addicts and the people who love them to know that the data on the subject directly contradicts the stereotype.